PARADE Update: Creating a Rock Star Resume

PARADE Update: Creating a Rock Star Resume


Meghan found a terrific job opening at a socially conscience company where she can leverage her marketing expertise and culinary background.

As I talked about in my book, “Career Smart – 5 Steps to a Powerful Personal Brand,” this is what I know for sure: When you are able to articulate the kinds of responsibilities, the management style and company culture where you want to work in your next career – the universe has a way of sending you those opportunities.

And now the universe is churning out opportunities for Meghan! The next step is for us to create a rock star resume.

Here are my top three tips for creating a resume to help you get noticed, get hired and even get a higher salary!

Showcase key words. Key words are those skills in the job postings that are listed as the “job requirements.” Look closely at the job description and use a highlighter to mark all of the requirements listed. Then, take all of those requirements that you meet and showcase those “key words” towards the top of your resume underneath the “Objective” section. Label this section “Key Strengths” and list those requirements that you meet in bullet format.

Emphasize results. This is the single biggest difference in making your resume stand out from your competition. Don’t talk about responsibilities. That’s boring. Instead, talk about what you have achieved for an organization, or what you’ve helped the organization achieve. For example, don’t just say that you managed a team of 9 people in the sales department. Instead, say that you led a sales team that generated $250,000 a year for the past three years. Quantify each of your career highlights in terms of dollars, numbers or percentages.

Show leadership and teamwork. Hiring managers look for candidates who are strong contributors and strong leaders (or at least demonstrate leadership potential.) Talk about projects or teams that you’ve led – and what the results were. If you haven’t led any projects or teams in your professional life, then highlight any leadership experience you’ve had in professional organizations, sports leagues, church activities or community events.

Meghan’s Assignment this Week:
I gave Meghan one of my exclusive resume templates to showcase her marketing and events-management skills. She will be busy this week converting her resume from being “responsibilities” to “results” focused. That means she’ll be meeting with past managers and business associates to learn the real results of her previous marketing campaigns and big projects. Ideally, she’ll want her resume to state that her marketing campaigns helped gain a certain number of new customers, or that the projects she worked on helped generate new revenue, saved the company money, or created more market share for the organization.
Her homework assignment is not easy, but it will be the icing on the cake to help Meghan’s resume stand out from her competition and land that fabulous job.

3 Tips to Create a Rock Star Resume to get noticed, get hired and even get a higher starting salary

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I want to give you a very simple piece of advice – and that is… if you’re sending out your resume and NOT hearing back from companies – then you need a stronger resume. It’s just that simple. It’s a good problem to have because it’s completely FIXABLE! If you’re going after jobs that you’re qualified for – but not hearing back from hiring managers or HR managers – then your resume stinks!! You need a stronger resume.

Did you know that your resume can do 3 things

  1. It can get you MORE INTERVIEWS.
  2. It can get you interviews for those jobs that YOU REALLY WANT. And I’m talking about those jobs that make your heart flutter a little bit.
  3. It can help you get a HIGHER STARTING SALARY.

I help clients every day by writing their resume and giving them my step-by-step career strategies. The reason my clients are able to successfully reinvent themselves and transition into a new career is because I give them the exact same strategies that I’ve personally used when I reinvented my own career and successfully transitioned into the radio, TV, professional sports and high tech industries.
So here are my top 3 resume tips to help you get noticed, get hired and even get a higher salary!

    1. Showcase key words. Key words are those skills in the job postings that are listed as the “job requirements”. Key words are different for every job, so you need to look closely at the job description – and what I do is pull out a highlighter and go through the job posting and highlight all of those requirements. And then, I take all of those requirements that I meet – and showcase those KEY WORDS, or those KEY SKILLS right at the top of my resume. Underneath my “Objective” in my resume, I have a section that I call “Key Strengths” and I list in bullet format – those requirements, or key skills, that I have. So that’s #1 – showcasing key words.

 

    1. Emphasize results. This is the single biggest difference in making your resume stand out from your competition. Don’t talk about responsibilities. That’s boring. Instead, talk about what you achieved for an organization, or what you’ve helped the organization achieve.

      This is how I transitioned into different industries. This is how I got into the Fortune 100 Companies. Because my resume did NOT focus on responsibilities – instead, I focused on results.

      For example, don’t just say that you managed a team of 9 people in the sales department. Instead, say that you led a sales team that generated $250,000 a year for the past 3 years! Or say that your marketing campaign helped generate 3-percent of additional annual revenue, or that you helped resolve an average of 6 customer complaints a day for the past two years!

      That says that you take your job seriously, and take your career seriously! Quantify each of your career highlights in terms of dollars, numbers or percentages.

 

  1. Show leadership and teamwork. Hiring managers look for candidates who are strong contributors and strong leaders (or at least leadership potential.) Talk about projects or teams that you’ve led – and what the results were. If you haven’t led any projects or teams in your professional life, then highlight any leadership experience you’ve had in professional organizations, sports leagues, church activities or community events.

Career Emergency First Aid Kit

Life is hectic. Careers are hectic. And it takes a few tricks to manage both successfully.
I have a close friend and client, Tracey, who’s now been in the successful role of Communications Manager for the American Red Cross in Phoenix for the past two years. One of the many things she does besides helping drive relief efforts for Haiti, is publicizing the Red Cross’ emergency First Aid Kit.
It made me think how much we all need our own “Career Emergency First Aid Kit.” A box of tools including an escape plan to help us stay afloat should our career take an unexpected turn.
Earlier in my career, I experienced a few setbacks that caught me off-guard. After I landed back on my feet, I became smarter about anticipating and preparing for change.
Planning and preparation are critical to surviving any disaster. Can your career weather any storm, and rebound quickly? One tool that is must be in your kit is a polished and professional resume. If you’re unsure about how your resume measures up, you may want to work with a professional resume writer.